Frullato
A dessert franchise with over 100 outlets.
CRAFTING A BOLD, RECOGNISABLE IDENTITY FOR FRULLATO
Frullato had already expanded to more than 100 outlets across India, but the brand lacked a clear story and strong visual recognition. Generic graphics, inconsistent communication, and disconnected applications made it difficult for customers to remember the brand.
We developed a bold and scalable identity inspired by the rich thickness of Frullato’s shakes. A distinctive flowing line, vibrant red and blue colours, confident typography, and a unified visual system brought consistency across packaging, stores, billboards, menus, and social media. The result is a premium, memorable identity designed for growth in India and global markets.
“Inspired by thickness, built for recognition, and designed to scale.”
HAVE APROJECT IN MIND?LET’S TALK.
Tell us what you’re building and we’ll tell you, straight, what it could become. No pressure, just a real conversation about your brand.